There are not many things worse on holiday than getting sunburnt.
Trying to put clothes on becomes a painful experience, taking a shower is total agony and the shock of the aftersun lotion is uncomfortable, to put it mildly. However, help is at hand thanks to a revolutionary invention from L’Oreal.
My UV Patch is the world’s first-ever stretchable skin sensor which can monitor UV exposure. Unveiled at the January Consumer Electronics Show (CES) in Las Vegas, the innovative skin patch is designed to educate people about sun protection. Its dermatological skincare brand, La Roche-Posay, is taking this new step when sun exposure is a major health issue.
Unlike the rigid wearable technology currently on the market, La Roche-Posay’s technology is a transparent adhesive which cover one square inch and is just 50 micrometers thick, it’ll be like you’re never wearing it. The patch contains photosensitive dyes which act with the baseline skin tone and changes colour to indicate varying levels of sun exposure.
Users can then take a photo of the patch and upload it to the accompanying La Roche-Posay My UV Patch mobile app which can then provide information on the level of sun they are exposed to. It is accessible on both iOS and Android operating systems.
Speaking at CES 2016, Guive Balooch, global vice president of L’Oreal’s Technology Incubator, said: “Previous technologies could only tell users the amount of potential sun exposure they were receiving per hour while wearing a rigid, non-stretchable device.
“The key was to design a sensor that was thin, comfortable and virtually weightless so people would actually want to wear it. We’re excited to be the first beauty company entering the stretchable electronics field and to explore the many potential applications for this technology within our industry and beyond.”
L’Oreal believes that this will both educate people about sun exposure and raise awareness of non-melanoma skin cancer, 90% of which are associated with UV radiation.
It can also end holidays being ruined by sunburn, which is always good.